A STUDY ON AWARENESS OF MUTUAL FUNDS AMONG FINANCIAL INVESTORS IN IIFL
Abstract
Indian investors have a variety of options for investing their money. Individual investors have a variety of investing alternatives, including mutual funds. Despite the fact that mutual fund investments are riskier than post office savings and bank fixed deposits, they provide investors with the benefits of stock market investing. Mutual funds collect money from a variety of investors and invest it in stocks and shares of various companies through the stock market, based on the mutual funds' investing objectives. A typical investor may lack the resources and expertise necessary to invest in the stock market. This is where mutual fund companies come into play. They combine the funds of a large number of small investors, and skilled fund managers strive to provide the best possible return to these investors. Mutual funds come in a variety of shapes and sizes. Equity funds, debt funds, balance funds, tax-saving funds, index funds, and so on are examples of these. Index funds are mutual fund schemes that invest in the same shares indexed in a certain index at the same weightage of the shares that make up the index. The research investigates investors' awareness of mutual funds and their preference for them over alternative investment options. The survey goes on to look at how well-informed investors are about various mutual fund schemes, including index funds. Mutual funds, index funds, investor awareness, and investor preference are all key words.
