DIFFERENT FACTORS IN GOA AND THEIR IMPACT ON CHILDREN'S FAST-FOOD INTAKE

Authors

  • Ms Radhamani Asst. Prof. in Commerce,Govt. College of Arts, Science & Commerce, Khandola- Marcela, Goa. Author

Keywords:

Children, Fast Food, Pocket Money, Product Characteristics, Convenience.

Abstract

The purpose of this research is to identify the characteristics that influence the fast food habits of children aged 6 to 12 years old. One thousand kids from different schools in Goa's urban and rural regions made up the sample. The research indicated that different variables had a greater impact in rural regions than in urban ones. It was discovered that the features of the product and its convenience are the primary elements that impact children's preference for fast food, with a more relaxed attitude toward homemade cuisine coming in second.

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Published

2018-01-15

Issue

Vol. 8 No. 1 (2018): January-March

Section

Articles

How to Cite

DIFFERENT FACTORS IN GOA AND THEIR IMPACT ON CHILDREN’S FAST-FOOD INTAKE. (2018). INTERNATIONAL JOURNAL OF MANAGEMENT RESEARCH AND REVIEW, 8(1), 01-0 5. https://ijmrr.com/index.php/ijmrr/article/view/538