CUSTOMER RELATIONSHIP MANAGEMENT

Authors

  • Dr Suresh Reddy Jakka Head & Associate Professor, Department of Business Management, Vivekananda College of Comp. Sciences, Chattanpally; Shadnagar, Mahabubnagar, Andhrapradesh, India. Author

Abstract

A Customer is the most important visitor on our premises. He is not dependent on us. We
are dependent on him. He is not an interruption on our work. He is the purpose of it. He is not
an outsider on our business. He is a part of it. We are not doing him a favour by serving him.
He is doing us a favour by giving us the opportunity to do so.

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Published

2011-04-17

Issue

Section

Articles

How to Cite

CUSTOMER RELATIONSHIP MANAGEMENT. (2011). INTERNATIONAL JOURNAL OF MANAGEMENT RESEARCH AND REVIEW, 1(4), 23-30. https://ijmrr.com/index.php/ijmrr/article/view/572